“The Lego of software”
- Founding: 2012
- HQ: San Francisco, CA
- Market: SaaS
- Total Funding: $1.4B
- Funding Stage: Series F – acquisition pending
- No. of Employees: 800
Our firm prepares detailed research reports and investment memos for select private company opportunities. Going beyond our public materials, these reports provide comprehensive analysis including the investment thesis, market and competitive assessment, proprietary alternative data, risks and mitigants, and financial base, bear, and bull scenarios. Our research surfaces key insights to help enable informed investment decisions. The content on this page is provided for educational purposes only and is not an endorsement, sponsorship, affiliation, or investment recommendation of Airtable.
Airtable is a technology company that lets people build custom software applications without needing coding skills, often described as the “Lego of software.” The company operates in the growing “no-code” market, where it has established itself as a leader with 450,000+ organizations using its platform, including 80% of the Fortune 100. Potential benefits for investors include Airtable’s strong revenue growth, high customer retention rate, achievement of cash flow positivity in late 2024, and innovative AI features including its October 2025 acquisition of AI superagent startup DeepSky and hiring of a CTO from OpenAI that help it compete against established players like Microsoft.
In August 2026, Bending Spoons (NASDAQ: BSP) announced a definitive agreement to acquire Airtable in an all-cash transaction at a $1.285 billion enterprise value — approximately $2.25 billion in equity value including Airtable’s net cash. The deal is expected to close by year-end 2026, subject to regulatory approvals, and completion is not assured.
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Investing in Airtable — What You Need to Know in 2026
Overview
- Airtable’s Founding
- What Airtable Does: Core Products and Services
- How Airtable Makes Money: The Business Model
- Airtable’s 2026 Valuation
- Why Consider Investing in Airtable
- Risks Associated with Investing in Airtable
- The Future Outlook of Airtable
- Frequently Asked Questions
- How Can I Invest In Airtable?
- Is Airtable Publicly Traded?
- How Can I Buy Airtable Stock?
- Is It Possible To Invest In Airtable Through ETFs or Mutual Funds?
Key Highlights
- In August 2026, Airtable entered into a definitive agreement to be acquired by Bending Spoons (NASDAQ: BSP) in an all-cash transaction valuing the company at a $1.285 billion enterprise value (~$2.25 billion equity value). The transaction is expected to close by year-end 2026, subject to regulatory approvals, and would end Airtable’s run as a private, venture-backed company.
- Airtable achieved $375 million in annual recurring revenue in 2023, growing 50% year-over-year, and an estimated $478 million ARR in 2024, growing approximately 27% year-over-year. Enterprise revenue grew at 100% annually in 2023. The company’s 170% net dollar retention rate outperforms competitors like Asana (130%) and Monday.com (120%), indicating strong customer loyalty and expanding usage. In late 2024, Airtable achieved cash flow positivity while maintaining approximately 30% annual growth.
- Airtable’s valuation has contracted substantially from $11.7 billion in 2021 to approximately $4 billion as of late 2025 (a 66% decrease), reflecting broader tech market corrections rather than company-specific issues, potentially creating a more favorable entry point for new investors. The pending acquisition price implies an equity value below late-2025 secondary market estimates.
- Airtable has established itself as a leader in the rapidly growing no-code market with 500,000+ organizations using its platform, including 80% of Fortune 500 companies, and is actively challenging Microsoft’s dominance in the productivity space.
- Recent product launches include Airtable Cobuilder (July 2024, AI-powered app creation through natural language, described as the company’s “most rapidly adopted feature”), ProductCentral (specialized product development solution), and a new AI Assistant (April 2025). In October 2025, Airtable hired David Azose, former head of engineering for ChatGPT’s business products at OpenAI, as CTO, and acquired DeepSky, an AI superagent startup, in its largest acquisition to date. AI integration reportedly improves marketing efficiency by 66% in data analysis and 56% in content generation.
Airtable's Founding
Founded in 2012 by Howie Liu, Andrew Ofstad, and Emmett Nicholas, Airtable emerged with a mission to democratize software creation for non-coders. Widely dubbed “the Lego of software,” Airtable enables users to build complete applications from scratch without coding skills, similar to constructing with colorful building blocks. This metaphor isn’t accidental—Liu himself often describes the platform as a “LEGO kit” that provides flexible building blocks rather than rigid, pre-built solutions. The company operated in stealth mode initially, launching an invite-only beta in 2014 that quickly gained attention from investors like Ashton Kutcher, who recognized its potential early on.
Through multiple funding rounds, Airtable has secured $1.36 billion from prominent investors including Benchmark, Caffeinated Capital, Coatue, and Salesforce Ventures. A Series F round in December 2021 raised $735 million and valued the company at $11 billion. The platform’s flexible architecture of workspaces, bases, and tables enables collaborative data management across organizations, allowing users to create everything from marketing campaign trackers to product roadmaps to event management systems. This versatility has made Airtable applicable to diverse use cases—from tracking cattle to inventory management—all built from the same fundamental components.
Today, Airtable serves more than 500,000 organizations, including industry giants Amazon and Walmart, and has expanded internationally with a London headquarters. The company’s vision extends beyond simple database management to creating a platform where teams can build purpose-built applications on top of shared data sources. Despite 2023 workforce reductions of approximately 27% of staff, the company maintains its focus on enterprise clients and continues product innovation, including its ProductCentral offering and the integration of AI capabilities into its workflow tools. In September 2025, CEO Howie Liu described a radical “refounding” of the company to become AI-native, emphasizing conversational AI as the default interface and core workflow engine.
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What Airtable Does: Core Products and Services
Airtable is a versatile productivity platform bridging spreadsheets and databases, allowing teams to build custom applications without technical expertise. Its core features include customizable tables and various view options (Grid, Kanban, Calendar, Gallery) for project management and collaboration. The platform offers powerful automation capabilities, extensive integrations with popular tools, and supports numerous applications from CRM to inventory tracking. With real-time collaboration features and flexible data visualization options, Airtable helps organizations streamline workflows and centralize information across departments.
Recently, Airtable has launched two new product offerings.
- Airtable Cobuilder: Launched in July 2024, Airtable Cobuilder leverages artificial intelligence to enable instant no-code app creation and has become the company’s “most rapidly adopted feature.” This feature empowers users to simply describe their application needs in natural language and have the system build the app quickly. This dramatically reduces the time and technical expertise needed to create custom business applications, making app development accessible to non-technical users. Building on its AI foundation, Airtable has expanded its intelligent features to include document extraction and internet search integration. In April 2025, Airtable introduced a new AI Assistant to help builders create and manage applications more efficiently. These capabilities allow the system to process unstructured data from documents and incorporate external information, further enhancing its utility across various departments and use cases. DeepSky: In October 2025, Airtable acquired DeepSky, an AI superagent startup that raised approximately $40 million in venture funding. DeepSky is designed to handle complex thinking tasks including market research, competitive analysis, and synthesizing raw information into structured business narratives. The product will continue as a standalone offering within Airtable and represents the company’s largest acquisition to date. DeepSky’s founding team and 12 employees joined Airtable, reporting directly to CEO Howie Liu.
- ProductCentral: Airtable ProductCentral is a specialized offering designed to unify the entire product development process from strategy to delivery. It utilizes AI to provide deep customer insights, align teams with strategic priorities, and manage product roadmaps effectively. This solution helps product teams make data-driven decisions, improve collaboration, and deliver products that better meet customer needs.
Leadership Updates
In October 2025, Airtable appointed David Azose as Chief Technology Officer. Azose joined from OpenAI, where he served as head of engineering for ChatGPT’s business products. Previously, he held engineering leadership roles at DoorDash, Uber, and Microsoft. The CTO hire coincided with Airtable’s acquisition of DeepSky, whose founding team—Chris Chang (CEO), Forrest Moret, and Mark Huang—along with 12 employees, joined Airtable. Chris Chang reports directly to CEO Howie Liu and will continue leading the DeepSky product as a standalone offering within Airtable.
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How Airtable Makes Money: The Business Model
Airtable generates revenue through a freemium SaaS model with tiered subscription plans. The company offers a free basic version while monetizing through premium individual, team, and enterprise subscriptions that provide advanced features like expanded storage and automation tools.
Additional revenue streams include customized enterprise solutions with enhanced security features, strategic integration partnerships with platforms like Slack, a marketplace for third-party extensions that generates commission income, and specialized consulting services.
This versatile platform serves diverse industries from tech startups to non-profits, with adoption by over 80% of Fortune 500 companies for project management and CRM applications.
By 2023, Airtable had reached $375 million in annual recurring revenue with 50% year-over-year growth. Estimates suggest ARR grew to approximately $478 million by late 2024, representing approximately 27% year-over-year growth. The company achieved cash flow positivity in late 2024 while maintaining approximately 30% annual growth.
Airtable’s 2026 Valuation
Airtable’s 2026 valuation reflects diverse pricing inputs, including the company’s most recent funding round, current fund valuations, and secondary market transactions.
Airtable’s valuation has significantly adjusted from its $11.7 billion peak in 2021 to approximately $4 billion as of late 2025, reflecting broader tech market corrections. Secondary market data from January 2025 estimates a stock price of approximately $55 per share, compared to $187.28 per share in the December 2021 funding round. This recalibration follows substantial funding rounds, including a $735 million Series F (2021) and $270 million Series E (2021), with total funding reaching $1.4 billion across 7 rounds. Airtable maintains strong operational metrics, including 100% year-over-year enterprise revenue growth (2023), continued product expansion, and achieved cash flow positivity in late 2024.
In August 2026, Bending Spoons announced a definitive agreement to acquire Airtable in an all-cash transaction at a $1.285 billion enterprise value, which the companies said implies an equity value of approximately $2.25 billion including Airtable’s net cash position. That figure sits meaningfully below the ~$4 billion secondary-market estimates from earlier in the year and well below the $11.7 billion 2021 peak. Bending Spoons cited Airtable’s annual recurring revenue of approximately $480 million as of June 2026, growing over 20% year-over-year. The transaction is subject to regulatory approvals and customary closing conditions, and is expected to close by the end of 2026. Completion is not assured.
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Why Consider Investing In Airtable
The information provided is intended for educational and informational purposes only. This does not constitute investment advice, a recommendation, or an offer to buy or sell any securities. Investment decisions should be made in consultation with a qualified financial professional who can assess your personal circumstances and objectives. Past performance does not guarantee future results, and all investing involves risk of loss.
Airtable represents a compelling investment opportunity with its innovative approach to workplace productivity tools and impressive financial performance. The company has demonstrated remarkable traction among enterprise clients while maintaining strong unit economics, positioning it for continued success in the rapidly expanding low-code/no-code market.
Note: In August 2026, Airtable entered into a definitive agreement to be acquired by Bending Spoons in an all-cash transaction. If completed, the acquisition would fix the outcome for existing shareholders at the deal price. The considerations below reflect Airtable’s business fundamentals as a standalone company.
Strong Growth Metrics
Airtable achieved $375 million in annual recurring revenue (ARR) in 2023, growing at 50% YoY, and an estimated $478 million ARR in 2024, growing at approximately 27% YoY. Enterprise adoption drove 100% revenue growth in that segment in 2023. Its 170% net dollar retention rate outperforms competitors like Asana (130%) and Monday.com (120%). The platform serves 450,000+ organizations, including 80% of Fortune 100 companies, which may demonstrate scalability. The company achieved cash flow positivity in late 2024 while maintaining approximately 30% annual growth.
Market Leadership in High-Growth Sector
Airtable operates in the low-code/no-code market, a rapidly increasing market.Its hybrid spreadsheet-database platform addresses diverse use cases across marketing, product development, and operations, with AI integration improving marketing efficiency by 66% in data analysis and 56% in content generation.
Disruptive Potential
Airtable is actively challenging Microsoft’s longstanding dominance in the productivity space by reimagining the spreadsheet. While Excel remains ubiquitous, Airtable’s intuitive database capabilities, automation features, and collaborative tools are converting traditional spreadsheet users to its more powerful platform. By combining the familiarity of spreadsheets with relational database functionality, Airtable enables non-technical users to build complex workflows that previously required specialized IT support, directly threatening Microsoft’s core Office business.
Strategic Enterprise Focus
Enterprise revenue grew 100% YoY in 2023, supported by verticalized solutions like “Airtable for Marketing.” Its land-and-expand strategy—starting with departmental adoption before scaling organization-wide—has proven effective.
Strategic AI Leadership and Acquisitions
In October 2025, Airtable significantly strengthened its AI capabilities through two strategic moves: hiring David Azose as CTO (former head of engineering for ChatGPT’s business products at OpenAI) and acquiring DeepSky, an AI superagent startup that raised approximately $40 million in venture funding. DeepSky represents Airtable’s largest acquisition to date and transforms the company into a multi-product, AI-native business. Earlier in 2024, Airtable acquired onboarding startup Dopt for AI talent. CEO Howie Liu described the company’s direction as a radical “refounding” to become AI-native, with conversational AI as the default interface. This leadership hire and acquisition signal Airtable’s commitment to competing at the forefront of AI-powered productivity tools.
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Airtable Risk Factors
Note: This information is for informative purposes only and is not investment advice or a recommendation.
Investors considering investing in Airtable should weigh the company’s significant potential against key risk factors. While Airtable demonstrates technological leadership and strong market positioning, its brief operating history, current unprofitability, and substantial investments in platform development and infrastructure warrant careful consideration. The company’s current valuation anticipates significant future expansion, yet mounting competition in the SaaS sector from emerging startups and established technology companies could impact revenue potential and profit margins.
Before investing in Airtable, potential investors should evaluate several critical risks and challenges (the following examples do not encompass all potential investment risks):
Pending Acquisition Risk
Airtable has entered into a definitive agreement to be acquired by Bending Spoons in an all-cash transaction. If the deal closes, shareholders’ outcomes are effectively capped at the acquisition price, which implies an equity value (~$2.25 billion) below recent secondary-market estimates. If the deal does not close — regulatory approval and customary closing conditions remain outstanding — Airtable would continue as a standalone private company amid the uncertainty a terminated transaction can create. In either scenario, the pending agreement materially changes the risk/return profile relative to a typical pre-IPO holding.
Valuation Volatility
Airtable’s valuation has fallen 66% from its 2021 peak ($11.7B to about $4B in 2025 per secondary activity), reflecting post-pandemic tech sector corrections and changing investor sentiment toward growth-oriented software companies. However, the company’s achievement of cash flow positivity and continued ~30% growth may support stabilization at current valuation levels.
Intense Competition
The company operates in an increasingly crowded productivity software market with numerous alternatives vying for the same customer base. Limited automation capabilities and less robust CRM functionality compared to rivals could hinder Airtable’s ability to capture market share from established players in the enterprise space.
Enterprise Dependency
While enterprise growth is strong, Airtable’s increasing reliance on this segment exposes it to significant risk during economic downturns when organizations typically reduce software spending. The lengthy sales cycles and complex implementation requirements of enterprise customers could further strain resources. The September 2023 layoffs of 27% of staff were explicitly tied to this strategic shift toward enterprise customers, demonstrating both commitment to and risk concentration in this segment.
Product Limitations
Users report challenges with scaling high-volume workflows, fragmented integrations, and steep learning curves. These limitations could slow adoption in industries requiring complex data management and may require substantial R&D investment to overcome.
The Future Outlook of Airtable
Airtable’s future outlook centers on leveraging opportunities in the expanding enterprise productivity market and low-code/no-code sector. As an infrastructure-as-a-service provider, Airtable enables enterprise innovation through workflow automation, data management, and AI integration. The October 2025 hiring of CTO David Azose from OpenAI and acquisition of AI superagent startup DeepSky signal Airtable’s transformation into a multi-product, AI-native company. The company’s AI platform differentiates it in enterprise markets where 80% of Fortune 100 companies already use its services, which may give it an edge over competitors like Smartsheet and Asana.
Airtable is pursuing global expansion with a new London office, targeting high-growth regions like Asia-Pacific. Its market capture strategies include verticalization with tailored solutions for specific industries, pursuing blockchain partnerships, and expanding API integrations with fintech leaders. Despite a valuation adjustment aligning with current SaaS multiples, Airtable maintains substantial cash reserves supporting R&D and strategic acquisitions.
The pending Bending Spoons acquisition, announced in August 2026, now defines Airtable’s near-term outlook. If completed as expected by year-end, the all-cash transaction would resolve the long-anticipated IPO question — Airtable would exit private markets via acquisition rather than a public offering. Bending Spoons, which listed on Nasdaq in July 2026, is known for acquiring digital businesses and restructuring them under its operating model. Investors holding Airtable exposure should monitor regulatory approvals and the expected closing timeline; the transaction remains subject to closing conditions and completion is not assured.
Be sure to read the full disclaimer below prior to considering any investment in Airtable.
Frequently Asked Questions
Any mention of Airtable in the FAQs does not imply that we offer opportunities in Airtable to investors or have invested in Airtable directly. We may or may not own a position in Airtable, we may or may not provide Airtable opportunities to investors, or both. Any mention of TSG Capital Advisors, TSG Invest funds, or any other TSG Invest-affiliate is for purposes of addressing the questions and does not imply that we have access to or recommend Airtable as an investment.
How can I Invest In Airtable?
Investing in Airtable stock typically requires accredited investor status. The process of buying Airtable stock can be complex, influenced by factors like the availability of shares, the management team’s openness to adjusting the Airtable ownership structure (cap table adjustments), and meeting minimum investment requirements. At TSG Invest, we specialize in facilitating Airtable private investment opportunities. Through our affiliates, we provide accredited investors with options to acquire Airtable stock directly via TSG Capital Advisors or explore ways to invest in Airtable indirectly through pooled investment vehicles managed by our experienced fund managers. Discover streamlined access to Airtable private investment opportunities with TSG Invest. Note that Airtable has entered into a definitive agreement to be acquired; the pending transaction affects the availability and economics of any new investment in Airtable shares.
Is Airtable Publicly Traded?
Airtable is a privately held company, and its shares are not available for purchase on public exchanges. Investors can either buy Airtable stock via a pre-IPO broker like TSG Capital Advisors or invest in Airtable indirectly through pooled investment vehicles, such as those managed by TSG Invest fund managers. In August 2026, Airtable agreed to be acquired by publicly traded Bending Spoons; if the deal closes, Airtable would become a subsidiary of a public company rather than listing its own shares.
How Can I Buy Airtable Stock?
Airtable stock is only available via pre-IPO brokers and private market marketplaces. A pre-IPO broker, like TSG Capital Advisors (an affiliate of TSG Invest), can help accredited investors learn more information about investing in Airtable and buying Airtable stock, including the Airtable stock price, the latest news about Airtable going public, and ways to invest in Airtable indirectly. Examples include investing in Airtable via pooled investment vehicles managed by TSG Invest fund managers. Note that Airtable has entered into a definitive agreement to be acquired; the pending transaction affects the availability and economics of any new investment in Airtable shares.
When Will Airtable IPO?
As of August 2026, an Airtable IPO is unlikely. The company has entered into a definitive agreement to be acquired by Bending Spoons (NASDAQ: BSP) in an all-cash transaction expected to close by year-end 2026, subject to regulatory approvals. This illustrates a point we emphasize across the Venture 50: an IPO is not the only liquidity event for private companies — acquisition is a common outcome. If the transaction closes, Airtable shareholders would receive cash rather than public shares. If it does not close, Airtable would remain a private company.
Is It Possible To Invest In Airtable Through ETFs or Mutual Funds?
Investing in Airtable through an ETF or mutual fund is often not possible, as private investment opportunities in Airtable are generally not available via these channels. However, in cases where you can invest in Airtable through an ETF or mutual fund, it’s important to note that you won’t have the option to purchase Airtable stock directly. Additionally, investors typically have no control over share management, and the fund’s portfolio may include other holdings, potentially diluting exposure to Airtable. To explore options for buying Airtable stock directly or alternative ways to invest in Airtable, contact TSG Invest today.
TSG Invest is the brand name of The Spaventa Group LLC, a multi-entity financial services holding company founded in 2020 and headquartered on Long Island, New York. Through its affiliated entities — TSG Alpha Partners LLC (SEC-registered investment adviser), TSG Capital Advisors LLC (FINRA-registered broker-dealer, member SIPC), TSG Fund Management, and TSG Insurance Services LLC — TSG Invest provides family office-style wealth management, alternative investments, pre-IPO venture capital access, structured notes, hedging strategies, custom indexing, insurance solutions, and more. TSG Invest’s proprietary Venture 50 Index and TSG Vault platform provide investors with research, analysis, and access to opportunities in the pre-IPO market. Learn more about TSG Invest and our affiliated entities.
IMPORTANT DISCLAIMER FOR INVESTORS CONSIDERING INVESTING IN AIRTABLE
The following material is provided by TSG Invest and its affiliates (collectively “TSG Invest”) for informational and educational purposes only. This material does not constitute an offer to sell securities or a solicitation to participate in any trading strategy. Investing inherently involves risk, including the potential loss of principal. Past performance does not guarantee future results, and market conditions can change rapidly. Different investments carry varying levels of risk. While content is compiled from sources believed reliable, TSG Invest cannot guarantee complete accuracy or completeness of information presented. All opinions, forecasts, and projections reflect our views as of the publication date. This material may contain preliminary information and forward-looking statements. Due to various factors, actual events may differ substantially from those presented. TSG Invest assumes no obligation to update forward-looking statements or opinions. TSG Invest, its officers, directors, employees, or clients may hold positions in mentioned securities or investments. Such positions may change at any time without notice. All opinions and market views are subject to change without notice. TSG Invest and its financial advisors do not provide legal, tax, or accounting advice. You should consult with legal and tax advisors before making any financial decisions. This material does not consider individual investment objectives, financial situations, or needs. Furthermore, TSG Invest does not monitor ongoing suitability, provide personalized recommendations without a formal agreement, or determine if content suits individual readers. Receipt of this material does not create an advisory relationship. Professional financial advice is recommended for your specific situation. Investors should carefully review all risks and consider their investment objectives, resources, and risk tolerance before making investment decisions. No assurance can be given that any specific investment or strategy will be profitable or suitable for any specific investor’s portfolio. Asset allocation, rebalancing, and diversification strategies do not guarantee against risk in broadly declining markets. This material is not intended as a recommendation, offer, or solicitation for the purchase or sale of any security or investment strategy. TSG Invest (d/b/a of The Spaventa Group LLC) is not a registered broker-dealer nor investment advisor. TSG Invest refers certain financial services to its affiliated broker-dealer, TSG Capital Advisors LLC (“TSGCA”) (Member FINRA/SIPC), its wholly owned registered investment advisor subsidiary, TSG Alpha Partners LLC (“TSGA”), and its wholly owned insurance agency subsidiary, TSG Insurance Services LLC (“TSGIS”). Financial Planning and Investment Advisory Services offered through TSG Alpha Partners LLC (CRD #319493). Private placements offered through TSG Capital Advisors (CRD #147509), member FINRA, SIPC. Insurance products offered through TSG Insurance Services LLC. TSG Alpha Partners, TSG Capital Advisors, and TSG Insurance Services are affiliated due to common ownership. These affiliates may take positions contrary to those discussed in this material. Private placements discussed herein are especially high-risk and illiquid investments typically only available to accredited investors under Regulation D. These securities are subject to holding period requirements, and not all private companies will succeed or go public. Independent due diligence is essential, and investors should be prepared for the possibility of total loss of investment.
RISK FACTORS RELATED TO SOFTWARE INVESTMENTS
Investing in software companies involves substantial risks that potential investors should carefully consider. The technology sector is characterized by rapid innovation and disruption, which can lead to swift changes in market leadership and render existing products obsolete. Software companies often trade at premium valuations based on expectations of future growth rather than current profitability, making them particularly vulnerable to market sentiment shifts. Regulatory changes affecting data privacy, cybersecurity, and antitrust enforcement can significantly impact business models and profitability with little warning. Many software firms, particularly early-stage companies, may operate at a loss for extended periods while pursuing market share, creating cash flow vulnerabilities during economic downturns. Competition is intense, with low barriers to entry in many software segments and constant pressure from both established players and emerging startups. Talent acquisition and retention represents another critical risk factor, as companies depend heavily on specialized technical expertise that commands premium compensation. Intellectual property disputes can threaten core products and lead to costly litigation. Cybersecurity breaches may damage brand reputation, trigger regulatory penalties, and necessitate expensive remediation. International operations expose companies to geopolitical risks, different regulatory environments, and currency fluctuations. Past performance offers no guarantee of future results, and investors should only commit capital they can afford to lose entirely.
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